Product design is a promising field. For Dott we created a smooth onboarding process and incorporated its brand identity as an easy to use and environmentally friendly way to move from A to B to C. We used unique, colorful illustrations to guide users through the app. These illustrations were given the same familiar visual cues that tie back to all touchpoints: from the branding of the step to the designing of the app. Integrating the brand into the user experience, we made sure Dott’s identity was revealed in the design of the app. This made Dott not just a vehicle but an experience. At Soda studio we help multi-nationals and start-ups create environmentally friendly and advanced products. Interested in exploring what we can do for you? Fill in the form below.

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Managing partner

Flin Nortier

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